Settings

Animal Health Marketing Manager

📁
Sales & Marketing
📅
18196 Requisition #
Apply for Job
Share this Job
Sign Up for Job Alerts
JOB SUMMARY:
The Marketing Manager will be responsible for establishing and driving product marketing strategies and programs consistent with overall business objectives for Midmark Corporation. This role supports our Animal Health division.

ESSENTIAL/PRIMARY DUTIES:
  • Develops marketing strategies within the product segment to achieve stated revenues objectives
  • Ensures consistent product and marketing messaging throughout all communication mediums in
  • Order to deliver clear product support
  • Generate marketing print and digital materials to clearly articulate the attributes of the product or category, including promotional, advertising, literature and web content
  • Develops training materials for internal customer service, technical service, internal and external sales organizations
  • Works with Product Managers to develop new product launch plans 
  • Act as the category expert or person for needed support from sales, customer service and technical service
  • Monitors existing product performance via key metrics (growth, market share, mix, etc.)
  • Monitors environment in core product categories
  • Manages category pricing and forecasting for financial and operational planning

SECONDARY DUTIES:
  • Monthly financial and operational demand planning
  • Trade show participation 
  • Annual strategic plan support
  • Product training for internal (sales, customer experience) and external (dealer, customers) audiences

EDUCATION and/or EXPERIENCE:
  • BS/BA degree in Business; MBA desirable, +4 years’ experience in marketing or product management
  • Experience within the animal health industry would be preferred

COMPETENCY/SKILL REQUIREMENTS: 
  • Ability to lead cross-functional teams
  • Strong analytical and financial skills
  • Proficient in understanding technical product aspects
  • Healthcare products, medical devices or medical furniture experience preferred
  • Proficient in Microsoft Office applications, including Outlook, Excel and Word

My Profile

Create and manage profiles for future opportunities.

Go to Profile

My Submissions

Track your opportunities.

My Submissions

Similar Listings

Versailles, Ohio, United States

📁 Sales & Marketing

Requisition #: 181B6

Versailles, Ohio, United States

📁 Sales & Marketing

Requisition #: 18193

Versailles, Ohio, United States

📁 Sales & Marketing

Requisition #: 18198